Wednesday, May 13, 2020
10 Lead Element Facts (Pb or Atomic Number 82)
Lead is a heavy metal you encounter in everyday life in solder, stained glass windows, and possibly your drinking water. Here are 10 lead element facts. Fast Facts: Lead Element Name: LeadElement Symbol: PbAtomic Number: 82Atomic Weight: 207.2Element Category: Basic Metal or Post-Transition MetalAppearance: Lead is a metallic gray solid at room temperature.Electron Configuration:à [Xe] 4f14à 5d10à 6s2à 6p2Oxidation State: The most common oxidation state is 2, followed by 4. The 3, 1, 1-, 2-, and 4- states also occur. Interesting Lead Element Facts Lead has atomic number 82, which means each lead atom has 82 protons. This is the highest atomic number for the stable elements. Natural lead consists of a mixture of 4 stable isotopes, although radioisotopes also exist. The element name lead comes from the Anglo-Saxon word for the metal.à Its chemical symbol is Pb, which is based on the word plumbum, the old Latin name for lead.Lead is a considered a basic metal or post-transition metal. It is a shiny blue-white metal when freshly cut, but oxidizes to a dull gray in air. It is a shiny chrome-silver when melted. While lead is dense, ductile, and malleable like many other metals, several of its properties are not what one would consider metallic. For example, the metal has a low melting point (327.46à oC)à and is a poor conductor of electricity.Lead is one of the metals that was known to ancient man. It is sometimes called the first metal (although the ancients also knew gold silver, and other metals). Alchemists associated the metal with the planet Saturn and quested for a way to transmute lead into gold.Over half the lead produced today is used in lead-acid car batteries. While lead does occur (rarely) in nature in its pure form, most of the lead produced today comes from recycled batteries. Lead is found in the mineral galena (PbS) and ores of copper, zinc, and silver.à Lead is highly toxic. The element primarily affects the central nervous system. It is particularly dangerous to babies and children, where lead exposure can stunt development. Lead is a cumulative poison. Unlike many toxins, there really is no safe exposure level to lead, even though it is present in many common materials.Lead is the only metal which exhibits zero Thomson effect. In other words, when an electrical current is passed through a sample of lead, heat is neither absorbed nor released.While modern scientists can readily distinguish most elements, it used to be difficult to tell lead and tin apart because the two metals share so many similar properties. So, for a long time the two elements were considered to be different forms of the same metal. The ancient Romans referred to lead as plumbum nigrum, which means black lead. They called tin plumbum candidum, which means bright lead.Wood pencils have never actually contained lead, even though lead is soft enough it could be used for writing. Pencil lead is a type of graphite the Romans calledà plumbago, which means act for lead. The name stuck, even though the two materials are different. Lead is, however, related to graphite. Graphite is a form or allotrope of carbon. Lead belongs to the carbon family of elements.There are countless uses for lead. Because of its high corrosion resistance, the ancient Romans used it for plumbing. While this sounds like a dangerous practice, hard water forms scale inside pipes, lessening exposure to the toxic element. Even in modern times, lead solder has been common for welding plumbing fixtures. Lead has been added to ga soline to reduce engine knock, to face paints and paints used for toys and buildings, and even in cosmetics and foods (in the past) to add a sweet flavor. It is used to make stained glass, leaded crystal, fishing sinkers, radiation shields, bullets, scuba weights, roofing, ballasts, and statues. While once common as a paint additive and pesticide, lead compounds are less commonly used now because of their lingering toxicity. The sweet taste of the compounds makes them attractive to children and pets.The abundance of lead in the Earths crust isà 14 parts per million by weight. The abundance in the solar system isà 10 parts per billion by weight.
Wednesday, May 6, 2020
How Birds Fly Free Essays
The Flight Physiology of a Bird When a bird lifts off, it uses mass amounts of energy. This energy continues throughout the time the bird is in the air, but they are able to expend so much energy because of their natural diet. The food birds eat contains high energy proteins and carbohydrates. We will write a custom essay sample on How Birds Fly or any similar topic only for you Order Now Birds are also equipped with hollow, lightweight bones that make it easier for them to stay in the air. Their feathers are light and positioned in a way that allows them to catch wind for greater lift. One additional perk birds have is their lung capacity, which allows for great reserves of oxygen that keep them from tiring during flight. Gliding and Lift Birds glide in the air in much the same way planes do. As they propel themselves through the air they also stretch their wings out and allow the moving air to flow over them. As they do this, their wings are pushing down on the air around them. Newtonââ¬â¢s third law of motion, which states that for every action, there is an equal and opposite reaction, comes into play here, meaning that as the bird puts pressure on the air, there is also pressure being put on the bird by the air. In this case it is pressure on the underside of the wing that lifts the bird in the air. This is the principle physics behind lift. Hinged Wings and Propulsion Birds have specialized wings that allow them to fly. First, they are slightly curved on the top, due both to bone structure and feathers. Air travels faster over the curve on top of the birdââ¬â¢s wing than it does along the bottom. This makes the pressure under the wing higher, which puts more lift on the bird. In order to propel itself through the air, it takes advantage of its hinged wing. When the bird brings its wings down, they are straight and flat and at a slight angle that will propel the bird through the air. When the bird lifts its wings back up, though, it folds them in so they exert less pressure on the air. That keeps them from slowing down. All of these aspects combine to allow a bird to successfully fly. How to cite How Birds Fly, Essay examples
Tuesday, May 5, 2020
The positive and negative effects of indentureship on the british caribbean between the period of 1838 and 1921 free essay sample
According to readings in the Caribbean Studies, indentureship is a contract labor system in which the workers were waged to work in the Caribbean. These indentured workers had to sign a contract for their employer ensuring that they will work for them for a period of time usually 3-5 years. They were punished if the contract was breached and received three benefits at the end of their contract. Indentured Labor, however, would wage in accommodation payment of passage and food. Consequently and surprisingly, there is and still are many positive and negative effects arising out of the introduction of indentured labor in the Caribbean between the periods 1838 to 1921 (Advantages and Disadvantages of Indentured Labour in the Caribbean, 2013). The indentured laborers and the plantation owners were recipients of these positive and negative results of indentured labor. This paper will discuss some of the positive and negatives of this subject matter. The first set of indentured laborers was poor whites, convicts and farmers, who were brought from Britain and France and were forced to sign the contracts. European enslavers who did not have Tainos and Kalinagos used white indentured laborers (Beckles Hilary McD., 2004) (Advantages and Disadvantages of Indentured Labour in the Caribbean, 2013). This research will focus on the British Caribbean indentures and planters and the positive and negative effects on them both. The positive effects of indentureship on the life of the British planter were that it increased the labor force. With the end of the apprenticeship system in 1838, the planters no longer had a labor force they could easily control. The Trainees had now gained their liberty and many were reluctant to work any at all on the plantation (Beckles Hilary McD., 2004). In the smaller territories where the ability to access land was limited and alternative occupations were limited, ex-slaves had no choice but to continue plantation work. For example, planters in Barbados and St Kitts had very little difficulty in accessing labor in the post-emancipation period. It was in the large territories such as Jamaica, British Guiana and Trinidad that planters faced such difficulty and had to turn to immigration schemes as an alternative labor source (Beckles Hilary McD., 2004). Another benefit was that they could spend less for more work; cheap pay for large labor. There was the hope that immigration would generate competition for the ex-slaves and so help to keep wages down. Ex-slaves demanded adequate remuneration but the planters found that they could suppress wages if they could introduce cheap, foreign labor. This, in essence, would reduce the demand power of the ex-slaves because if they refused what was being offered, an immigrant was quite capable of filling the position (European and Asian Indentureship, 2013). Indentureship Because of the British West Indian planters turned to as a tool of revitalizing the plantation business. Indentureship provided a supply of cheaply-paid labor. As a result they were able to boost the Sugar, cocoa and rice industries in the Caribbean. Another positive for the planters was that their labor needs were solved which introduces one of the negative effects on the indentured servant. The servants indirectly encouraged in staying by the high cost of the return voyage, and lack of money, since every infringement against the harsh rules was punishable by fines (European and Asian Indentureship, 2013). Economically, indentureship caused the cost of producing sugar was reduced due to low wages paid. This is a benefit to both parties. Positively to the planters they were able to upgrade the technology and equipment for sugar production. In addition, new products were introduced Indian spices, jewelry, rice ââ¬â which not only boosted the plantation itself but made it a lucrative crop and ultimately diversifying the economy. Also, the more persons in the territory the more land were brought into cultivation and use (European and Asian Indentureship, 2013). Consequently, not all migration schemes for indentured labor turned out to be feasible. Due to a decline in the white population, the planters sought European immigrants to increase the size of the white population. It was hoped that Europeans would set an example of industry to ex-slaves, and as well, eventually develop into a middle class. The European population who migrated to the Caribbean islands such as Jamaica, Trinidad, British Guiana and St Kitts were mainly the prisoners of Scotland, Ireland, France and Germany. This migration presented major problems for the planters. Europeans were unsatisfactory as most died when they arrived. They died from tropical diseases because the Caribbeanââ¬â¢s weather and climate are fundamentally different from that of Europe and its environs. They died of Hearts stroke and some Europeans even drank themselves to death. They also refused to work on the plantations with blacks created segregation and conflict on the plantation. Many demanded to be sent home or migrated to the United States. Planters also failed to supply proper food, shelter and medical facilities which was all the more a reason for them to leave. This severely damaged the economy and production of certain industries. They also resorted to Chinese indentureship. The first Chinese immigrants to the Caribbean arrived in Trinidad in 1806 from Malaya. They were to be indentured for five years, with a potential of receiving small plots of land afterwards. They were extremely unsuitable for estate laborers and most were shipped back. Most Chinese immigrants came during the period 1859-1886 and went to British Guiana, Jamaica and Trinidad. They came mostly from the Portuguese colony of Macao and from Canton. Others came as well because of the Teiping Rebellion Planters complained that the Chinese did not make good estate workers and few re-indentured themselves. They preferred to return to China or open retail shops. In addition, they were more expensive than the Indians. The Chinese government also insisted that a full return passage be granted after a five-year indentureship contract. This made recruiting them an easy process (1851-1864). (European and Asian Indentureship, 2013). In 1838, the first Indians arrived in on Gladstones Estate British Guyana. After a temporary close of the migration because the ill-treatment of the indentured the British resurrected the Indian immigration scheme in 1844. Indian indentured labor was of great benefit to the planters and plantation. They provided a cheap labor force. Their immigration to the Caribbean kept a permanent supply. Most importantly they were capable of working on t he estates. The immigration of the Indians for indentureship maintained the status quo on the island in calmness and plantation and economic stability. On the other hand, several Social problems arose. It status quo disturbed due to different ethnic background, religion and value system. They introduced new foods and crops such as rice, curry and roti. They brought new music and musical instruments. They introduced different dress of men and women. Their Architecture of the building of mosques and temples conflicted with the planters. It created conflicts between African and Indian Population over jobs, culture, schooling, and religion. It perpetuated discrimination and racism. The Indians focus on education and elevation from the lowest echelon of society, but were not in favor of attending Christian schools. In todayââ¬â¢s current time, the racial skirmishes and fights in Guyana and Trinidad, especially at election time. Indians slightly outnumber Africans. It was not difficult to find willing immigrants because many people had lost their jobs due to the mechanization of mills and factories. The Indians were in need of Jobs. India was becoming overpopulated and there was not enough land to divide among the younger generation. Wages in India had fallen to 1/2d per day and there was a series of famine during the period 1857-1877 that led to an increase in food prices. In evading those drastic policies, men and women were more than willing to migrate. The Caribbean seemed attractive with high wages, shelter, medical care and a chance to find new occupations besides agriculture. Indians were easily recruited as India was a British colony. (European and Asian Indentureship, 2013). It is sad that even after the contribution that the Indians made to improve the economy of the British Caribbean and revive its plantations and estates, (European and Asian Indentureship, 2013) They were forced to live in over-crowded barracks, under the most unsanitary conditions; making them prone to a number of life-threatening diseases and sickness. They received no form of medical care or treatment and in most cases were left to die. (Beckles Hilary McD., 2004)On the plantation they were over-worked and were harshly punished and beaten by the planters. (Advantages and Disadvantages of Indentured Labour in the Caribbean, 2013). In conclusion, indentureship has made a greater impact on the West Indian culture today than the European culture itself. The positive aspect of indentureship would have been sided to the economic stability of the plantation and the life of the planters. The British planters tried to import quite a number of Asian folk, some of which did not work out as pl anned. The Indians were the most capable workers who were of great benefit to the British Caribbean. However, the indentured servants were mistreated and taking advantage of. They were short paid for work that would require a lot more than they were given. They living conditions were horrendous and unsuitable for human life. Indentureship was exploited in the British Caribbean and as a result the indentured were treated like they had no contribution to the lucrative the economy.
Wednesday, April 1, 2020
The Colossal Head Essays - Egyptology, Africa, Ancient Egypt
The Colossal Head The Colossal Head When we think of ancient Egyptian art, we think of deteriorating stone statues, bits and pieces of old architecture, and faded paintings of animals in dark caves and caverns. All of these ancient ruins are part of what shaped Egyptian culture back in the times of Dynasties. Their artwork not only revealed so much of their religion, rituals, and culture, but it also served as a basis for developing and advancing art. The Colossal Head, found in the Metropolitan Museum of Art, was one of the many early sculptures of Egypt. It came from the late Third or early Fourth Dynasty (2600-2530 B.C.E.). It's no more than two feet high and is made of Red Granite stone. The face of the sculpture has a fleshy, full look to it and most of the features are very blunt, giving it a very healthy, powerful appearance. The eyes are empty as are the eyes of most ancient sculptures so as not to give them any particular focus or expression, and they are styled with regular upper and lower curves, making them semicircular. The mouth is long and fine-lipped which is typical of Fourth Dynasty kings. It curves neither up nor down, showing no emotion whatsoever, creating a very vacant, placid stare. The Seated Statue of Gudea and The Female Head from Uruk are just a couple of other statues with the same empty, expressionless stare. However, the rest of the features of the sculpture and the thick neck are more like images from the Third Dynasty. The tops of the ears and the tip of the nose have been broken off either with carelessness or with time, both of which cause the damage of many ancient sculptures. The statue of Senmut with Princess Nefrua is another of the many sculptures that had been broken over time. Although it has not been proven, the sculpture has been identified as King Huni who best fits the style of this image of an early Old Kingdom Pharaoh. This particular sculpture matches the description of so many others, almost like a generic pattern. Nearly every sculpture from the Third and Fourth Dynasties has the bold facial features, the vacant eyes, and the emotionless face. They were never intended to impress, but to simply be a devotion to a higher power or ruler. While each statue is always slightly different than the next, they seem to all fall into the same category and have the same style, always very modest and usually religious. Egypt is a land of dazzling buried treasure and quiet tomb secrets. Only the dead can experience these treasures however, for they were gifts from the living for the afterlife. The Egyptians, like so many other cultures, were polytheistic and firmly believed in life after death. To make the transition from life to death, the Egyptians would bury their dead with some of their favorite items to take with them to the afterlife. Some of these treasures were very extravagant and valuable. It seemed almost as if the afterlife was more important than actually living. They spent their existence preparing for what came next. Whole temples and enormous statues were constructed as dedication to the deceased. The Stepped Pyramid of King Zozer, measuring three hundred ninety-four feet by three hundred sixty feet, was just one of the many pyramids built in honor of a pharaoh or ruler. The term "Pharaoh" comes from the bible. When we hear this word we think of government, religion, and a way of life. The scriptures used this name to designate rulers in Egypt. It was also used to describe the "Great House", the royal palace where all orders affecting the civil and religious life of the Egyptians were issued. Eventually, the king began being referred to as the "Great House" or Pharaoh and it soon became customary to combine this name with the king's personal name. From then on, Egypt always had a pharaoh ruling over them. By doing this, Egypt had developed one of the first great civilizations that was literate, bureaucratic, and technologically advanced. It centered all it's power and aspirations around a single divine pharaoh who was the master of ceremonies and who made all decisions for Egypt. Egyptian culture was very similar to Greek culture throughout the Third and Fourth Dynasties (the Third Dynasty was also known as the Memphite Dynasty because while some areas of Egypt began to lose their importance, Memphis secured its position as the capital). They influenced and contributed to each others civilizations by means of architectural advancements, religious beliefs, and technological
Sunday, March 8, 2020
How To Solve Marketing Problems By Thinking Like A Startup
How To Solve Marketing Problems By Thinking Like A Startup You could probably name off a bajillion marketing problems in five minutes if I let you. The thing is,à you can solve a lot of those problems by thinking a little more like a startup and a lot less like a corporate company. Trust me on this. Its been a year and a half now since I became employee #5 at a then-one-year-old startup called . Before that, I was one of 2,000+ employees in a corporate company. Talk about a change of pace. What I used to do in sevenà months in a corporate marketing team, I was now doing in three days. Literally. How To Solve Big #Marketing Problems By Thinking Like A StartupLooking back has been super eye-opening. And that curiosity got meà thinking: How is it possible that a startup with way less resources can create effective content more efficiently than a corporate company with seemingly endless resources? Answeringà that question led me to analyze some of the biggest marketing problemsà behindà prioritizing work, managing projects, and hitting deadlines. So here are the biggest truths corporate marketing teams could learn from a marketer in a startup to: Empower every member of your marketing team to become a rock star. Create content better and faster than ever before. Fosterà a disruptive culture that publishes consistently and free of office bureaucracy. Its going to get deep here. Lessons learned from a year and a half ofà #startup marketing.Problem #1: Youà Need A Documentedà Marketingà Strategyà Before You Start The thing that sucks right now:à Without publishing any content in the first place, that documented strategy of yours is just a big huge guess. Thats a lot of effortà you put into an internal document that doesntà directly reach your audience. And that means theres absolutely no payout from it right now. :/ Theà startup solution:à Start with clearly defined goal and a minimum viable plan. Give your teamà a purpose and let them loose. Heres something for you to chew on: Some peopleà have a vested interest in selling you on all the reasons why you need a documentedà strategy. Thats because that is the service they sell you through content marketing. Marketing plans are a niceà way to make youà feel like youve accomplished something without actually showing your audience theà value. Theres no way to literally knowà if the strategy in yourà plan will be successful or not. The truth is that you need to publish, analyze your success, and learn from your mistakes and successes to improve. In Poke The Box, Seth Godin advocates this ideaà by writing: If you donââ¬â¢t ship, you actually havenââ¬â¢t started anything at all. At some point, your work has to intersect with the market. At some point, you need feedback as to whether or not it worked. Otherwise, itââ¬â¢s merely a hobby. In reality, you can start now by simply defining yourà goal- the purpose- of what youd like to accomplish with content marketing. Then you can simply brainstorm the ways you could accomplish that goal, prioritize your project list, understand how youll measure success, and start creating content. Our co-founder, Garrett, constantly reminds all of us at that: The simplest approach is often the best place to start. So this isnt about creating content without strategy. Its that your strategy can be as simple asà focusing on inbound traffic to start because you cant convert readers who dont exist. You can useà survey data or blog comments to understand your audience without writing formal personas. You can prioritize your projects using an Evernote note and a few bullet points instead of investing in a professionally-designed strategic document that essentially carves your projectà roadmap into stone without wiggle room to analyze what works and what doesnt. You canà improve your strategy as you analyze the results from the content you publish. Use the lean startup process to solve your #marketing problems.From there, look at your contents success or failure, learn from the data, and iterate. This concept is an applied theory from Eric Ries, who wroteà The Lean Startup. In that book, Eric mentions that startups can move faster with a simple, iterative process that helps your customers participate in building your product or service. It looks a bit like this: When you apply that concept to managing your marketing, it looks a bit like this: Focus on publishing content and iterating on what you know really works. The best time to start is now. Recommended Reading:à How To Track Your Marketing Objectives To Focus On Success Problem #2: Prevent Fires Instead Of Putting Them Out The thing that sucks right now: You feel like you need to take on every project you get asked to help out with. Its tough to say no to one-off projects when youre seen as a service center instead of a strategic part of your companys growth. In other words, you cantà complete strategic projects because emergenciesà consume your work week. The startup solution: Rock an agile scrum and sprint process that prevents your team from being pulled off of your strategic projects because of someone elses lack of planning. Startups are known for being disruptive. One of the ways they make sure theyll ship on time is by followingà agile processes that keep them 100% focused on projects that willà make a measurable difference. This process is often sprint planning combined with daily scrum meetings. And you can apply this same approach to your marketing: A scrum master, most likely you, assigns the team the complete list of projects theyll take on in a certain period of time. Thats usually the next two weeks. The team works together to agree on what projects will get done, when theyll be done, and how muchà effort it will take. Once the team commits to the projects and deadlines, they will ship on time no matter what. When other hot projects come up, only the scrum master has the ability to stop or change projects in mid-sprint. That means that no one- not even your CEO- can steal time or take your team off the current sprint. That means your team stays focused while you plan the new requests into upcoming sprints.à That helpsà everyone focus onà the right projects and gives you time to strategically determine which new projects to take on before you jump intoà executing. Theres a saying Iveà seen around that goes something like this: Your lack of planning doesnt mean an emergency for me. Plan your work. Work your plan. Avoid the fire drills. Problem #3: But That Would Never Work Around Here And Projects Get Thrashed The Day Before Launch Heres a two-in-one for ya: The thing that sucks right now: You just read through the solution to problem #2 and you thought to yourself, Yeah, right! If I told our CEO that I wasnt going to complete her project first thing, shed be pissed. So the real problem is that you haventà gotten approval to manage your team your way without exceptions. The startup solution: Thrash your projects before you create them. Then get your sign-off- in writing if you have to- that youll shipà your way and on your deadline. Seth Godin has worked with huge corporate companies and came across this problemà a lot in his early professional life. His solution? Define the day youll ship. Youll publish on this day no matter what happens. Write down every single idea that could possibly funnel into your project. Get anyone involved who wants to be. Seth says, This is their big chance. Thrash and dream. Seth says, People focus on emergencies, not urgencies, and getting yourself (and them) toà stop working on tomorrows deadline and pitch in now isnt easy. Help your team decide what theyll create in the time frame available. Enter all of your ideas into a database. Then let everyone thrash your project before you even begin. Seth says, Make sure everyone understands that this isà the very last chance they have to make the project better. Create a blueprint of all the remaining ideas that will funnel into your project. Show the blueprint to the big wigs and ask, If I deliver what you approved, on budget and on time, will you ship it?' Dont move forward until you get your yes. Once you get your yes, build your project your way and ship on time. This process, as Seth outlines in Linch Pin, works well for both laying out how you want to manage your team (with sprints and the agile scrum process) and for managing single projects. Get approval- even if you have to getà something signed- then build. In their book, Sprint, Jake Knapp, John Zeratsky, and Braden Kowitzà explain that getting approval to create projectsà that are on point from the start and end with a thrash-free process begin withà approval from a Decider. In this context, the Decider is someone who hasà the potential to call shenanigans at the end of a project. So Jake and Co. went so far as to get written confirmation that their project would ship on time: In one sprint, the CEO send the design director an email that read, I hereby grant you all decision-making authority for this project. Absurd? Yes. Effective? Absolutely. This official power transfer added tremendous clarity While the process that Seth follows and the special design sprints that Jake and his team run are dramatically different, they have one thing in common: Getà approval, then work. Ship on time, every time. Problem #4.à Your Team Isnt Focused On Theà Projects That Produce Repeatable, Measurableà Results The thing that sucks right now: You have so many things you could do, you have no idea how to prioritize them. To top it off, you have goals- like selling more- but you have no idea what specific projects are producing the best results and which ones you should stop doing. The startup solution: Concentrateà 100% ofà your resources on your 10x growth projectsà and nothing else. I had the opportunity to listen to aà chief financial officerà speak about setting goals.à This guy talked about knowing your number, essentially saying: Everyone on your team should knowà your goals and how they contribute to them. The only departmentà excluded from this is marketing. I remember getting super amped about becoming a data-driven marketer, and then being super disappointed by his last sentence. I even argued with the guy about it after he spoke! Its time to prove that #marketing is a revenue generator instead of a necessary cost center.The truth is, marketing can and should be very data driven. And every project should be measured against a clearly defined goal or you shouldnt do it. The first step is assessing what your gut is telling you is working, and understanding whats just a bunch of busywork. Create a list of all the projects you do on a regular basis, then ask yourself two simple questions: Is this on my to-do list simply because Ive always done it? What would happen if I stopped doing this project? From here, determine which projects are generating the biggest results toward your goals and replicate their success. Set up and track your goals for every project you take on with a tool like Google Analytics. Then simply stop doing the projects that are dead ends. Recommended Reading:à How To Boost Your Efficiency With A Content Strategy That Will Quadruple Your Results Problem #5: Your Content Approval Processà Needs An Approval Process The thing that sucks right now: The content you publish on a regular basis takes forever to finalize because you have too many people involved in your process. The startup solution: Give total publishing authority to your editor. Take everyoneà involved in an approval process out of your workflow. Ive been loving a post from Jay Acunzoà ever since he published last year. Jay used to work at Google where he saw a pod structure applied to the sales team, and heà wrote about applying that same idea to a content marketing team. Heres a very memorable quote: team be huge, team be slow, team is gonna totally blow. So Jay advocates removing any unnecessary people from your process and focusing on threeà key roles: Strategist: You, the person who has the vision, knows what to measure and how to do it, and plans the sprints your team will take on. Producer: The creative folks who actually make your content a reality. They turn strategy into assets. Marketer: The person who shares your content with the world. While you might have a few producers (lets say a writer, designer, or videographer), youll notice that Google doesnt focus on an approval person. The strategist- or editor- takes on that role by analyzing what works and what doesnt. Approval processes slow you down, make you miss your deadlines, and create a negative culture that feels like, They dont trust me. Use the steps from problem #3 to give yourself 100% control over what you create. Publish now, apologize later. Ask for forgiveness instead of approval.Empower your team to lead, make mistakes, fail fast, learn often, and repeat. Shooting for perfection is imperfect. Recommended Reading:à How To Rock A Content Development Process That Will Save You Tons Of Time Problem #6: Foster A Disruptive, Creative Culture The thing that sucks right now: Your company expects creatives to maintain status quo, work in a drab office, and show up from 8ââ¬â5. Since youre a creative reading about marketing problems, you probably dont want to be doing whatever you should be doing right now. so does beingà physically present in an office fromà 8ââ¬â5 really make you more productive? The startup solution: Value diverse experiences and working styles. Look for team members who have more ambition than you. Dont track vacation time. Dontà demand that your team be omnipresent fromà 8ââ¬â5 in the office. Jason Friedà gave one of the most popular TED Talks of all time: You know what Jasonà found? Being present in an office does not necessarily equate to being productive. Go figure. Instead, look to build a team of people who have never fit in anywhere else. Find the misfits who just may work well together. Theyll be the ones who challenge the status quo toà create something you never thought was possible. So your designer wants to work from a coffee shop once in a while. Great. Your marketer needs to work from home because day care fell through. Fine. 4 p.m. on Friday rolls around and the team wants to share a beer together. Excellent. Thats actually been proven to increase creativity, by the way. Quit thinking theres a difference between work life and personal life. Its just one. And you choose to do what you do every day. Theres no difference between work and personal life. Its just one.Foster an environment that your team will love to come back to every morning. Respect their opinions and let them complete their workà the way that works best for them. After all, does it matter how things get done as long as you reach your goals together? What Are Your Marketing Problems? These were some of the marketing problems Ive experienced in the past and the ways Ive overcome them since joining . Id love to hear more about the challenges youre facing and your plans to resolve them. Let me know in the comments!
Thursday, February 20, 2020
Why has the labor movement so declined is strength in the US Essay
Why has the labor movement so declined is strength in the US - Essay Example The decline was particularly steep in 2008 which led many to hypothesize that perhaps the decline in the labor movement was due to the financial crisis that begun in 2008. Others interpret the decline as an interplay of many factors which includes the market integration wrought by globalization and the shift of industry from the traditional manufacturing to service and the changing employee ââ¬â employer relationships. The determination of the cause of the decline of the labor movement is important because this will lead us in understanding whether organized labor is still relevant today. Considering the number of jobs that were lost and the economic displacements that were prevalent during the financial crisis that still continues today, one cannot help but wonder what the labor movement did to prevent or at least mitigate such loss (New York Times). It is important to ask because the seemingly relentless loss of jobs made organized labor appear helpless in keeping oneââ¬â¢s job and thus triggered its decline in strength and numbers in the US because it is perceived to be ineffective. Having these phenomena, one cannot help to connect the unionââ¬â¢s seemingly ineffectual role during the crisis that caused its decline because in 2007, union membership registered a significant increase. However, this increase was short lived because in 2008, the precipitous decline of union membership begun. This observation is valid because if unions were perceived ineffectual during the crisis, this will undermine their credibility to bargain, protect and advance workerââ¬â¢s interest and in a way, can be taken as losing their relevance that eventually led to the continued decline of labor movement in the US (Zaid). The argument that the unionââ¬â¢s seemingly inefficacy in abating job loss during the financial crisis may be correct to some extent but to solely and conclusively attribute the decline of labor movement to the 2008 financial crisis is rather overs implification. True it did contribute to the decline of union density because jobs became fewer after the crisis in the first place and it follows that the number of organized labor will also shrink. But the financial crisis was only a contributing factor because with or without the financial crisis, the decline in labor movement will still continue. The root of the problem of labor decline cannot be traced solely to the financial crisis but rather was caused by the interplay of structure issues that undermined the very foundation of unionization and organized labor. With the advent of globalization, the landscape of labor market changed dramatically. Greater market integration intensified the competition and this warranted a new degree of efficiency which resulted in various and new work arrangements. First, there was already the phenomenon of flight capital with many of our industries, plants and warehouses relocating in China and elsewhere in the world to take advantage of their cheap labor cost (____). The jobs that were left in the US were still subjected to intensified competition and thus came the new natures of employment which are transitory and casual in nature. Job security became a thing of the past where employability became the norm in cognizance of the reality that one could lose his or her job any moment. Industry also shifted from the traditional unionized manufacturing to service because manufacturing are increasingly outsourced abroad in an effort to save on cost (Aljazeera). This also resulted in the decline of the strength of labor movement because the service sector is not known to be heavily organized. The structural shift of the economy and the phenomena of globalization may be criticized as
Tuesday, February 4, 2020
Copyrights Infringement Case Study Example | Topics and Well Written Essays - 5000 words
Copyrights Infringement - Case Study Example There is a constant struggle between old economy based laws of copyrights and the new knowledge economy paradigms challenging legal, moral and ethical issues. Aggressive internet entities as Google providing client services which go beyond the normal course of business have raised a number of issues on copyright and trademarks. In the present case of a suit of likely copyright infringement being faced by Wanda, the client's hosts have reportedly displayed extracts of texts and images of books by US publishers. The US publishers are likely to sue Wanda for copyright infringement. Wanda is unable to terminate the arrangements with its clients or remove the items on the web sites on its own due to contractual obligations. The issues to be analyzed are as follows:- UK copyright law is based on the Copyright, Designs and Patents Act 1988, which is the main legislation which governs intellectual property rights in United Kingdom.2 It essentially covers creators of literary works, in this case and rights to its dissemination including copying and issuing to the public. The authors have a right for being identified as the creators of the work. These are supported by international conventions. The Regulations cover all types of works appearing in a variety of media. A work has to be original and based on some skills and labour employed for the same. It does not however apply to an idea which can be replicated in a different form. The owner of the work is the individual who created it. Rights of a copy of a work cannot be claimed. The period of copyright is said to extend upto 70 years till the last remaining author of the work has passed away. It is therefore an offence to make a copy of the work or adapt it without the writers direct permission un less it, amongst other purposes, is used for educational purposes, critique or news report and included incidentally.3 The law regarding web designing and hosting is relatively clear for example, when a web page is designed under a contract, the webmaster is the owner of the copyright of the underlying code of that website.4 Similarly the content on the web site will also be the prerogative of the web designer and thus he becomes the service provider and hence liable for copyright action. From a preliminary analysis of the case and the UK copyright law it is apparent that there has been infringement which has occurred in the case of the text and images unless the following has been carried out :- (a) Permission of the writer has been taken. (b) It has been done for educational, news reporting, critique or other such literary purpose. In this case an additional factor will be if the source has been quoted which will not invite copyright infringement. (c) It is merely an incidental
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